B2B is set for growth of online sales. The Polish marketplace, Allegro, assures that it can meet the needs of business purchases, a market estimated at over PLN 340 billion. The company counts on the biggest players. Sebastian Błaszkiewicz, Sales Director at Unity Group, highlights Allegro’s chances and reminds that B2B commerce is undergoing consumerisation as customers look for an experience similar to that in B2C. (content in Polish)
25.03.2021
Allegro Goes For Billions in B2B Commerce
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/ Recent News
21.11.2025
SIG, a leading distributor of specialist construction materials in Europe, has surpassed PLN 1 billion in sales generated through its B2B e-commerce platform, developed in partnership with digital transformation provider Univio.
The dynamic growth continues in September, the platform recorded a year-on-year increase of over 40% in online revenue and a 27% rise in the number of customers. As part of its international expansion, the Polish omnichannel sales model has become a benchmark for the SIG Group across Europe. A Blueprint for Digitalizing the Construction Sector Online sales generated through the…
27.08.2025
Univio at DMEXCO 2025
Digital Experience. B2X Commerce. Data & AI. – live at DMEXCO 2025 – Digital Marketing Expo & Conference. We’ll be at the Emporix booth (Hall 7, D011) on September 17–18, 2025 – together with XIM and ATAMYA. Your partner for: Digital Experience. B2X Commerce. Data & AI. Let’s talk about growth and the digital future! Take the opportunity to connect…
01.08.2025
Value4Capital Finalizes Acquisition of Univio to Build a Strong, Internationally Oriented Technology Player
For over 25 years, Univio’s growth strategy has been driven by three core pillars: scaling its organic operations, pursuing an active mergers and acquisitions (M&A) policy, and expanding internationally. The arrival of a financial investor like V4C opens up new development opportunities.“Our goal is to build a company with a global reach and a strong position in foreign markets. Achieving…
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