Not only the purchases of consumers, but also companies are changing. – The pandemic favours not only the development of B2C e-commerce, but also the much less media-savvy B2B e-commerce, whose value in Poland exceeds 600 billion PLN – claims Sebastian Błaszkiewicz, Sales Director at Unity Group. – Shopping habits are already changing permanently and the role of shopping malls will switch in the coming years.
New wave of the virus will drive e‑commerce again
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