Blog

In eCommerce, every click has value. Every user who enters your website costs time, budget, and team effort. But whether this user actually makes a purchase depends on completely different factors than those that brought them to the store. It’s the user experience – the quality, fluidity, and logic of the entire process – that determines today...

Digital Experience

The world of digital products is evolving faster than ever. Companies simultaneously build applications, online stores, admin panels, internal modules and omnichannel solutions—often across different teams, technologies, and development speeds. Over time, this leads to one well-known problem: inconsistency. UI elements start to differ, design processes...

E-Commerce

The global balance of power in the furniture industry is shifting toward Asia, while Europe is losing ground. Poland remains among the world’s top players, but the market is becoming increasingly competitive. In this environment, traditional sales models are no longer enough. As a result, more companies are looking beyond familiar patterns and turning to...

E-Commerce

Work is more than just a paycheck. It’s a gateway to personal growth, social connection, and meaningful impact. Yet for many people, access to this world remains limited, not because they lack talent or ambition, but due to systemic barriers in the labor market. While inclusivity is often discussed, it’s far less frequently put into practice. Real...

Artificial Intelligence

Chatbots and generative AI models are emerging as new shopping agents, capable of independently searching for products, comparing offers, and recommending specific solutions, often with little to no direct user involvement. This shift towards agentic commerce is transforming how consumers make decisions and how brands compete for attention online. This...

Artificial Intelligence

The furniture industry is on the brink of a major transformation. Traditional SEO and content marketing, once the backbone of online sales, are becoming less effective. In their place, AI agents are emerging: conversational search engines, shopping assistants, and chatbots that not only aggregate product data but also recommend specific solutions. For...

Artificial Intelligence

Artificial intelligence is increasingly shaping the future of online commerce. For e-commerce businesses, this means more than just saving time and costs; it enables them to gain a competitive edge through personalization and faster market responsiveness. This article is tailored for professionals in the e-commerce industry looking to understand the...

B2B E‑Commerce

In the B2B sector, fluctuating raw material prices, competitive pressure, and increasing customer expectations regarding offer flexibility are everyday challenges. Companies that relied on static price lists updated once a quarter are now increasingly turning to data-driven and automated solutions. Dynamic pricing allows them to adjust prices in real time...

System Zarządzania Treścią

Digital accessibility has long ceased to be a topic reserved only for public institutions. In the era of digitalization and the dynamic growth of e-commerce, it is becoming one of the most important criteria for building competitive advantage. The WCAG standards define the principles of designing and publishing content so that it is accessible to every...

Artificial Intelligence

RAG is an innovative approach in artificial intelligence that combines the strengths of large language models with targeted information retrieval from external knowledge sources. Put simply, it is search-augmented generation. Before generating a response, the system searches corporate documents, technical articles, and other sources to enrich the query with...

Digital Transformation

Digital transformation has evolved from a passing trend into a strategic priority for manufacturing and trading companies that want to stay competitive and agile in a rapidly changing market. Yet many organizations still grapple with a fundamental question: Where do we begin? Should the focus be on new technologies, process reengineering, or building team...

E-Commerce

Rising energy costs, wage pressures, and increasingly expensive marketing campaigns are part of everyday business reality. Today, many organizations are looking for ways to stay profitable and operate more efficiently. One of the most effective tools for cutting costs and optimizing processes is artificial intelligence (AI). This article explores practical...