Blog
24.02.2026
PIM System Audit: When to Run One and What to Expect
Product Information Management (PIM) systems are now one of the key components of the e-commerce and omnichannel sales ecosystem. They are responsible for the quality, completeness and consistency of product data used across online stores, B2B platforms, marketplaces, as well as by sales and marketing teams. We often work with companies that have been using...
Read more
How to Write Healthcare Content in the Age of AI
Artificial intelligence is increasingly shaping the way content is created and consumed, including in the healthcare sector. Doctors and pharmacists use AI tools to analyze scientific literature more quickly, organize information, and prepare educational materials for patients. At the same time, people searching for health-related information online expect...
Commerce Ready Platform for Manufacturers
Scale product catalogs, D2C and partner portals on a single, modern architecture. Commerce Ready Platform by Univio is a modern, headless, best-of-breed platform designed in line with the MACH paradigm. It enables flexible frontend composition and the parallel launch of multiple markets and channels — product catalogs, D2C and partner portals — on a...
Digital Experience Audit / How to recover the sales you lose every day
In eCommerce, every click has value. Every user who enters your website costs time, budget, and team effort. But whether this user actually makes a purchase depends on completely different factors than those that brought them to the store. It’s the user experience – the quality, fluidity, and logic of the entire process – that determines today...
From Aesthetics to Efficiency / The Role of a Design System in Modern Organizations
The world of digital products is evolving faster than ever. Companies simultaneously build applications, online stores, admin panels, internal modules and omnichannel solutions—often across different teams, technologies, and development speeds. Over time, this leads to one well-known problem: inconsistency. UI elements start to differ, design processes...
Furniture Online / How to Succeed on Marketplace Platforms?
The global balance of power in the furniture industry is shifting toward Asia, while Europe is losing ground. Poland remains among the world’s top players, but the market is becoming increasingly competitive. In this environment, traditional sales models are no longer enough. As a result, more companies are looking beyond familiar patterns and turning to...
Digital Innovation and New Opportunities: ESG in Practice at SIG
Work is more than just a paycheck. It’s a gateway to personal growth, social connection, and meaningful impact. Yet for many people, access to this world remains limited, not because they lack talent or ambition, but due to systemic barriers in the labor market. While inclusivity is often discussed, it’s far less frequently put into practice. Real...
Agentic Commerce / The End of Traditional E-Commerce?
Chatbots and generative AI models are emerging as new shopping agents, capable of independently searching for products, comparing offers, and recommending specific solutions, often with little to no direct user involvement. This shift towards agentic commerce is transforming how consumers make decisions and how brands compete for attention online. This...
AI Agents in Furniture E-Commerce / How to Prepare Product Data for the New Era of Online Shopping
The furniture industry is on the brink of a major transformation. Traditional SEO and content marketing, once the backbone of online sales, are becoming less effective. In their place, AI agents are emerging: conversational search engines, shopping assistants, and chatbots that not only aggregate product data but also recommend specific solutions. For...
The Role of AI in E-Commerce: From Personalization to Logistics
Artificial intelligence is increasingly shaping the future of online commerce. For e-commerce businesses, this means more than just saving time and costs; it enables them to gain a competitive edge through personalization and faster market responsiveness. This article is tailored for professionals in the e-commerce industry looking to understand the...
Dynamic Pricing in B2B: How Smart IT Systems Help Optimize Prices
In the B2B sector, fluctuating raw material prices, competitive pressure, and increasing customer expectations regarding offer flexibility are everyday challenges. Companies that relied on static price lists updated once a quarter are now increasingly turning to data-driven and automated solutions. Dynamic pricing allows them to adjust prices in real time...
WCAG and CMS / How to Choose an Accessibility-Compliant Content Management System?
Digital accessibility has long ceased to be a topic reserved only for public institutions. In the era of digitalization and the dynamic growth of e-commerce, it is becoming one of the most important criteria for building competitive advantage. The WCAG standards define the principles of designing and publishing content so that it is accessible to every...
RAG in AI / Meaning, Use Cases, and Benefits
RAG is an innovative approach in artificial intelligence that combines the strengths of large language models with targeted information retrieval from external knowledge sources. Put simply, it is search-augmented generation. Before generating a response, the system searches corporate documents, technical articles, and other sources to enrich the query with...
Expert Knowledge
For Your Business
As you can see, we've gained a lot of knowledge over the years - and we love to share! Let's talk about how we can help you.
Contact us<dialogue.opened>