Blog
26.10.2025
Agentic Commerce / The End of Traditional E-Commerce?
Chatbots and generative AI models are emerging as new shopping agents, capable of independently searching for products, comparing offers, and recommending specific solutions, often with little to no direct user involvement. This shift towards agentic commerce is transforming how consumers make decisions and how brands compete for attention online. This...
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AI Agents in Furniture E-Commerce / How to Prepare Product Data for the New Era of Online Shopping
The furniture industry is on the brink of a major transformation. Traditional SEO and content marketing, once the backbone of online sales, are becoming less effective. In their place, AI agents are emerging: conversational search engines, shopping assistants, and chatbots that not only aggregate product data but also recommend specific solutions. For...
The Role of AI in E-Commerce: From Personalization to Logistics
Artificial intelligence is increasingly shaping the future of online commerce. For e-commerce businesses, this means more than just saving time and costs; it enables them to gain a competitive edge through personalization and faster market responsiveness. This article is tailored for professionals in the e-commerce industry looking to understand the...
Dynamic Pricing in B2B: How Smart IT Systems Help Optimize Prices
In the B2B sector, fluctuating raw material prices, competitive pressure, and increasing customer expectations regarding offer flexibility are everyday challenges. Companies that relied on static price lists updated once a quarter are now increasingly turning to data-driven and automated solutions. Dynamic pricing allows them to adjust prices in real time...
WCAG and CMS / How to Choose an Accessibility-Compliant Content Management System?
Digital accessibility has long ceased to be a topic reserved only for public institutions. In the era of digitalization and the dynamic growth of e-commerce, it is becoming one of the most important criteria for building competitive advantage. The WCAG standards define the principles of designing and publishing content so that it is accessible to every...
RAG in AI / Meaning, Use Cases, and Benefits
RAG is an innovative approach in artificial intelligence that combines the strengths of large language models with targeted information retrieval from external knowledge sources. Put simply, it is search-augmented generation. Before generating a response, the system searches corporate documents, technical articles, and other sources to enrich the query with...
Digital Transformation / How to Start?
Digital transformation has evolved from a passing trend into a strategic priority for manufacturing and trading companies that want to stay competitive and agile in a rapidly changing market. Yet many organizations still grapple with a fundamental question: Where do we begin? Should the focus be on new technologies, process reengineering, or building team...
AI-Powered Savings: Smarter Expense Optimization
Rising energy costs, wage pressures, and increasingly expensive marketing campaigns are part of everyday business reality. Today, many organizations are looking for ways to stay profitable and operate more efficiently. One of the most effective tools for cutting costs and optimizing processes is artificial intelligence (AI). This article explores practical...
Q-commerce: Lightning-Fast Delivery as Your E-commerce Edge
Not long ago, next-day delivery was the gold standard in e-commerce. Today, customers expect much more — products available and delivered within an hour or, at most, the same day. In response to these needs, the Q-commerce (Quick Commerce) model emerged — a new era of online shopping where the speed of order fulfillment is paramount. What is Quick...
The Secret to a Successful Chatbot Strategy
The benefits of AI chatbots are clear: they can operate outside of business hours, extend customer interactions beyond your website to the likes of social media and messaging platforms, and provide cost savings whilst also improving operational efficiency. However, they’re not magic. Technologies based on machine learning, especially, require a well...
Own Marketplace / When and Why? Experts on Key Challenges
More and more companies are considering launching their own marketplace as a natural growth path, a way to scale sales, and a new source of revenue. But it’s not always a straightforward journey, and it doesn’t guarantee success for everyone. What should you consider before making the leap? What are the most common challenges when launching a...
Pimcore: Time to Upgrade / New Interface and License Change
Product Information Management
On April 29, 2025, Pimcore announced important changes that will affect all companies using this platform. A new user interface, new licensing rules, and clearly defined terms for future development – all of this makes it worth taking a closer look at what it means for your organization. Below we present the most important changes – in a simple...
Digital Product Passport – What You Need to Know and How to Prepare
The Digital Product Passport (DPP) is a solution that will soon become the new normal for companies operating in the European Union. Under upcoming EU regulations, products will be required to have their own digital “passport,” containing detailed data from every stage of the product’s lifecycle: from raw materials, through production, to recycling....
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